startSetup(); $connection = $installer->getConnection(); $identifier = 'id-goes-here'; $title = 'Title Goes Here'; $contentCmsBlock = <<

Put your content here.

EOT; $cmsBlock = Mage::getModel('cms/block')->load($identifier); if ($cmsBlock->isObjectNew()) { $cmsBlock->setTitle($title) ->setContent($contentCmsBlock) ->setIdentifier($identifier) ->setStores(0) ->setIsActive(true); } else { $cmsBlock->setTitle($title) ->setContent($contentCmsBlock) ->setStores(0) ->setIsActive(true); } $cmsBlock->save(); $installer->endSetup();